The Lewin Group’s Elisabeth Lewin is featured in an excellent article by Rachel Sokol at TechWeb about trends in online content.
“If you can’t find a show you like, you can, fairly easily, create your own show,” said Elisabeth Lewin, publisher of PodcastingNews.com, which offers tutorials on how to use services like Blogger or Feedburner to create and host podcasts. Sites like iPodder.org and iTunes.com are podcast clients that allow users to subscribe to every version of a specific podcast. Via these clients, each production of a show is automatically downloaded to a users’ hard drive or media player.
Lewin believes podcasting will keep growing until broadcasters look at podcasting first and radio as an afterthought. “Podcasts can make money from Internet distribution in addition to radio distribution,” she said.
Voice over Internet Protocol (VoIP), is one of the hottest technologies affecting businesses today. Unfortunately, it’s also a tech term that tends to make people’s eyes roll back into their heads while they become catatonic.
So, instead of talking about VoIP, this article looks at billion-dollar technology deals, vodka, seedy adult book shops, hot new European cars, illegal MP3s and controversial person-to-person file sharing applications.
If I mention VoIP along the way, don’t worry; I’ll get back to the juicy stuff as quickly as possible.
Offsite Link: VoIP: Hot Internet Technology, or Low-Carb Vodka?
The Lewin Group’s Elisabeth Lewin was featured for an article for Wired:
Why a recap and no full show? While audio-only versions of sitcoms and soaps might appeal to hard-core fans, networks aren’t free to repurpose everything wholesale, thanks to copyright issues. In many cases, the music on TV shows is cleared for a few broadcasts, but not to sit forever on someone’s hard drive or iPod, said Elisabeth Lewin, publisher of Podcasting News.
“The very nature of a podcast means … you can recopy it and share it freely,” Lewin said. “The people who hold the rights aren’t really going to be wild about the idea.”
